Needless to say, there are a lot of opportunities for reaching customers, but email marketing is an easy way as it helps to connect with potential customers to promote your business and increase sales. A lot of things can be done with emails, like selling products, sharing news or telling stories.

Among the obstacles a small business or online seller has to face is finding a cost-efficient way to market their business and products to a wider audience. That’s where email marketing comes in. Whether it’s your grand opening or your company is already well-established, an effective email marketing plan is key to promoting and growing your business, increasing revenue and selling more stuff. And with the online store connected, easy collection of helpful eCommerce data for customers – like order history, how much they spent and whether they’re first-time or repeat customers. This data will help to send targeted campaigns that will direct traffic back to the store and generate more sales.

Email marketing has incredible potential for businesses. Today, we are inundated with email marketing, and yes, some of it still feels spammy, but there’s no denying the impact a well-crafted message can have on your customers – not to mention lead generation, lead nurturing and client relationship management.

ASCENT makes it easy to design beautiful, personalised email campaigns and automations that will help to build and strengthen relationships with potential and existing customers. Our team of experts will define the best strategy that will help in lead generation – whether you’re welcoming new subscribers, notifying customers of a sale and so on. The efforts made on crafting effective emails will certainly yield results!